To succeed in social media you must engage your fans and build relationships that go deeper than a transaction. Facebook gives you a chance to humanize your brand and makes it easy to educate and entertain your customers. If done correctly, your fans will become your advocates spreading not only awareness, but endorsement as well. …
When Google’s Panda update started targeting on-page optimization that were considered low-value—with special focus on duplicate content and outbound links that appeared to be spam—it caused quite a controversy. Now, the most recent Penguin update, which targets primarily inbound links and links that are particularly identified as unnatural, controversy has once again arisen. Many businesses …
Credit unions tend to have fewer fans than large national banks making higher engagement rates easier to attain. 8 of the top 10 in terms of fan count are banks. Chase: 3,364,793 fans, Capital One: 2,556,273 fans, American Express: 2,470,220 fans These three banks account for about 85% of the market share Since engagement percent …
Credit unions tend to have fewer fans than large national banks making higher engagement rates easier to attain. 8 of the top 10 in terms of fan count are banks. Chase: 3,364,793 fans, Capital One: 2,556,273 fans, American Express: 2,470,220 fans These three banks account for about 85% of the market share Since engagement percent …
Banks and credit unions can learn from each other through social media Read More »
When Google’s Panda update started targeting on-page optimization that were considered low-value—with special focus on duplicate content and outbound links that appeared to be spam—it caused quite a controversy. Now, the most recent Penguin update, which targets primarily inbound links and links that are particularly identified as unnatural, controversy has once again arisen. Many businesses …
Mistakes and Lessons from the Google Penguin Update Read More »
To succeed in social media you must engage your fans and build relationships that go deeper than a transaction. Facebook gives you a chance to humanize your brand and makes it easy to educate and entertain your customers. If done correctly, your fans will become your advocates spreading not only awareness, but endorsement as well. …
We plotted out every team’s fan count, engagement rate (social metrics), win/loss record, average attendance, merchandise sales, and the population of the city the team plays in (real-world data), looking for correlations and patterns. Ultimately, the best metric was the ratio of average attendence to fan count, though looking at Merchandise sales and standings was …
Promoting and marketing your business on the Internet effectively is not easy. With the millions of websites live on the Internet it’s very difficult to get a favorable ranking in search engine results. If you are not adept in search engine optimization and other promotional techniques you will find that this is virtually impossible. BlitzLocal …
BlitzLocal Blog | Sharing online marketing tips and tricks Read More »
When Google’s Panda update started targeting on-page optimization that were considered low-value—with special focus on duplicate content and outbound links that appeared to be spam—it caused quite a controversy. Now, the most recent Penguin update, which targets primarily inbound links and links that are particularly identified as unnatural, controversy has once again arisen. Many businesses …
We plotted out every team’s fan count, engagement rate (social metrics), win/loss record, average attendance, merchandise sales, and the population of the city the team plays in (real-world data), looking for correlations and patterns. Ultimately, the best metric was the ratio of average attendence to fan count, though looking at Merchandise sales and standings was …
We plotted out every team’s fan count, engagement rate (social metrics), win/loss record, average attendance, merchandise sales, and the population of the city the team plays in (real-world data), looking for correlations and patterns. Ultimately, the best metric was the ratio of average attendence to fan count, though looking at Merchandise sales and standings was …
To succeed in social media you must engage your fans and build relationships that go deeper than a transaction. Facebook gives you a chance to humanize your brand and makes it easy to educate and entertain your customers. If done correctly, your fans will become your advocates spreading not only awareness, but endorsement as well. …
A colleague recently told me of his plans to dominate his particular niche. The competitors in his space have deep pockets, massive ad budgets, and are well-connected in the space. These competitors have a clearly inferior product, though it can be argued that nobody exactly smells like roses in this niche. So “Paul”, we’ll call …
BlitzLocal Blog | Sharing online marketing tips and tricks Read More »
This handy tool uses Facebook’s authentication to download information about your personal Facebook usage. This is NOT the same as analytics for Facebook pages. But it does use the same permission requests you’d need to play Farmville or a related game. For those non-geeks out there, the Wolfram Alpha search engine does computation. Put in …
We plotted out every team’s fan count, engagement rate (social metrics), win/loss record, average attendance, merchandise sales, and the population of the city the team plays in (real-world data), looking for correlations and patterns. Ultimately, the best metric was the ratio of average attendence to fan count, though looking at Merchandise sales and standings was …